There was a man by the title of John Harvey Kellogg. Back within the 1800s, it was a Dr. A part of people were starting to consider the significance of eating sound nourishments to stay in great wellbeing at this point. In John's view, one of the foremost vital keys to great health was a well-balanced diet. His concept was to form something that's scrumptious and sound, and accessible to everybody who needs a simple planning nourishment at domestic. This energy drove him to make the cornflake machine that changed breakfast in America and made it more helpful for families over getting a charge out of a sound feast some time recently going out the entryway within the morning.
Birth of the Corn Flake Maker
They lived in Michigan—at a place called a sanitarium run by John Harvey Kellogg. It was a peculiar hospital where people came to … get better. John therefore needed to give his patients a healthy breakfast that would also keep up the energy and enthusiasm throughout the day. He cultivated a few and then began to play around with different types of grains, searching for the best one. One day, he was working in the kitchen and left some boiled wheat unattended. This wheat dried up and acquires a flaky texture. He was pleasantly surprised to find that this flaky cereal could be toasted and enjoyed as a light and flavorful breakfast food.
Making this cereal was kind of difficult at the start. This was a meticulous and labor-intensive process. John envisioned a way to produce this cereal faster and easier. To resolve this issue, he partnered with his brother, Will Keith Kellogg. So he by then along with his partner labored rigorously to have invented the cornflake machine so that they could make corn flakes within a effective method.
The cornflake machine operated by pouring cornmeal into a big bin like thing known as a hopper. After that, they combine water and sugar with cornmeal to make a sweet blend. It was then spread onto the frying pan until it became cooked. Later the cooked dough was then sliced into small flakes, roasted until crunchy and the packaged so people could buy it at stores.
The Rise of Corn Flakes
The Kellogg brothers originally developed corn flakes to be eaten solely by the patients at the sanitarium. However, they quickly realised that their little invention had far more interest out of the sanitarium too. Who would not want to have a taste of that yummy corn flakes.
The Kellogg brothers founded a firm they called the Battle Creek Toasted Corn Flake Company in 1906. It was a necessary move for them because they had delicious, quality cereal to serve to the world. Soon, they were selling corn flakes to shops all over the US—and it was a big hit as a breakfast food. It was an instant hit with families, and before long corn flakes were a regular feature of breakfast tables everywhere.
What made Corn Flakes none of the others can match
The Kellogg brothers had to find a way to compete against other well-known breakfast items of the time including oatmeal and cream of wheat when they began selling corn flakes. But corn flakes were actually more highly demanded than the other options. And a big part of that success came from the brilliant marketing campaign the Kellogg brothers executed. They put a lot of effort into marketing their cereal as a good breakfast, and one that was not only healthy but one that actually tasted good. Their slogans like "Wake up with Kellogg's" were new catchy and target to excite people about eating Corn Flakes.
Due to their great taste, corn flakes found favor with consumers. You know corn flakes were crunchy and good, everybody ate them with milk. A few even liked to add fruit on top to give breakfast that extra pizazz. Corn flakes became just as popular at the American breakfast table thanks to their flavor and convenience, and families were eager to have it every morning.